Are you aware of the incredible AI trend sweeping the globe? It may have seemed like something out of a science fiction movie just a few years ago, but believe it or not, it’s happening right now, and its impact is being felt across various industries, particularly in marketing. The market is flooded with AI marketing tools that can revolutionize your strategies.
If you haven’t jumped on board yet, you could be missing out on significant opportunities for growth. Don’t let this wave pass you by!
Hey there, fellow entrepreneur, influencer, or affiliate marketer! Let’s talk about these amazing AI-powered marketing tools that you absolutely need to incorporate into your strategy. Though I get it, at first glance, they might seem a bit intimidating, like a horror story that could potentially jeopardize your entire career.
But fear not! In reality, these tools are right here, offering a plethora of benefits if you know how to leverage them strategically. So, buckle up, and let’s dive into the world of AI-powered marketing tools that can propel you forward to success!
What is Artificial Intelligence and Why it Matters to You?
Artificial Intelligence (AI) encompasses a broad field within computer science, focusing on the development of intelligent machines that can carry out tasks usually requiring human intelligence.
AI is an exciting field that combines various disciplines, and recent progress in machine learning and deep learning has sparked a revolution across the tech industry. This shift is impacting virtually every sector, bringing forth new possibilities and transforming the way things are done.
Artificial intelligence empowers machines to emulate and even enhance human cognitive abilities. It’s fascinating to witness how AI has seamlessly integrated with everyday lives, from self-driving cars to generative tools like ChatGPT. As a result, industries are seeing the potential and actively investing in it.
You might probably think of AI in fear, something that causes mass unemployment. Because where Artificial Intelligence is concerned, it is reaching the same capabilities as the human brain, and machines take over the world.
However, we are still yet to reach the intellectual ability of a human, we’re very far from it. Besides, marketers must learn to leverage AI-powered tools to gain full benefits and see better results.
Furthermore, AI marketing tools should be implemented in marketing strategy as it speeds up the process and also the performance of your marketing campaigns, which saves a lot of time and money.
List of Top AI Tools for Marketing Strategy
Here is the list of the best AI marketing tools that are best for different marketing strategies. Okay, let’s dive a little deeper into each one of them;
1. Jasper
Jasper.ai is an AI-powered tool for on-brand content marketing wherever you create. It is recognized as one of the best AI copywriting assistants, leading the market with its impressive features, child products, and quality.
You can create social media captions, emails, blogs, full-scale campaigns (out a piece of content), and create copy keeping intact your brand voice. Isn’t it cool and awe-worthy for all marketers, now and in the future you can wherever and whenever create.
Jasper is one AI tool with all the best models, it uses OpenAI’s GPT-4, Anthropic, and Google’s models, along with output from recent search data, brand voice, and SEO to create human-sounding text.
Apart from that, meet the Jasper Art AI that turns your imagination into images in seconds. It is the perfect package with art and writer AI you can write amazing copy for ads, landing pages, etc, and create the perfect picture to match your message.
Pricing – creator plans for starters – $39/month, teams plan – $99/month.
2. ChatGPT
If you have heard of the AI trend and how it has taken over the industry, you may know it through the popularity of ChatGPT around the globe. ChatGPT (Generative Pre-trained Transformer) is a pioneering language model developed by OpenAI.
It is trained to understand and interact in a humanly-conversational manner with deep leaning algorithms. You can use it to assist in writing blogs, emails, and captions, also to conduct keyword analysis for SEO, and so forth. Anything under the ‘marketing’ umbrella and more you can do through ChatGPT.
ChatGPT and InstructGPT are like two peas in a pod. These sibling models have similar capabilities but also offer distinct functionalities. While the former specializes in engaging in conversational interactions (but also follows prompts), InstructGPT is only trained to follow instructions in a prompt and provide detailed responses.
Pricing – Free, ChatGPT Plus starts from $20/month
3. Smartwriter.ai
Now creating personalized emails and doing email marketing has become 10× easier than before with the Smartwriter.ai tool. You don’t have to put in too much time researching and writing unique emails again. Because Smartwriter.ai assists in automating the entire outreach process.
The digital AI tool not only does email outreach but also sells smart and unique contextual messages (or pitches), creating LinkedIn personalized messages, cold emails, etc.
It also provides leads for any niche through Smartwriter Chrome Extension, tailored copy for offline businesses, and backlinks personalizations.
Pricing – 7-day free trial, starting from [Monthly] $49 for basic, $124/month for popular, & $299/month for the pro plan.
4. Copy.ai
Similar to ChatGPT, Copy.ai is an AI-powered platform that specializes in generating human-like text. It helps users create various types of content, such as marketing copy, product descriptions, blog posts, social media captions, and more.
The platform offers a range of tools and features designed to assist users in generating high-quality text quickly and efficiently. It provides pre-trained models and templates that can be customized to suit specific needs. Users can input prompts or descriptions of the desired content, and Copy.ai’s algorithms generate text based on the provided input.
Copy.ai can generate text in various styles, tones, and formats. It can produce persuasive sales copy, engaging storytelling, informative articles, and even generate code snippets or responses to customer queries. The aim is to provide users with a valuable tool for content creation, saving time and effort while maintaining quality.
Pricing – Free plan, pro plan – $36/month, and enterprise plan to customize.
5. GrowthBar
GrowthBar is a content writing tool for SEO. It helps individuals or teams to plan, write, and optimize long-form blog content 10× faster. It also authorizes collaboration with marketers, writers, or editors and gets that SEO content blog briskly than you can imagine.
Plan your content roadmap with millions of keyword suggestions, estimated revenue metrics, and difficulty scores. Plus, discern your competitors’ keywords, Google Ads, and backlinks to improve your content strategy.
GrowthBar doesn’t stop growing there, it’s not only just for SEO but also includes a suite of AI writing tools including chat, press releases, product descriptions, & more to enable all your marketing channels.
Pricing – Choose a plan and 5-day free trial, for starters $29/month for standard plan, $79/month pro plan, & $129/month for agency.
6. Repurpose.io
Repurpose.io is a web-based platform that allows users to repurpose their content across various social media platforms. It provides a convenient way to automate the distribution of content by converting it into different formats suitable for platforms like Facebook, YouTube, LinkedIn, Twitter, and more.
With Repurpose.io, users can take their existing content, such as podcasts, videos, live streams, or webinars, and automatically transform them into other formats like audiograms, clips, or snippets. This enables content creators to reach a wider audience by leveraging different mediums and channels.
By repurposing content, creators can save time and effort while maximizing the visibility and engagement of their material. Repurpose simplifies the process of repurposing your video and audio content, allowing you to expand its reach with minimal effort.
Pricing – Free trial (publish 10 videos for free), paid plans start from Podcasters – $12.42/month [$149 billed yearly].
7. Flick
Flick.AI is an innovative marketing tool designed to revolutionize the way businesses approach their social media strategies. With Flick you can you can easily discover, curate, and schedule captivating visual content for your social media platforms in just a few clicks.
Say goodbye to manual searching for ideas and creative blocks, hello to social media planning and executing partner. Unleash your creativity by accessing an inexhaustible wellspring of distinctive and captivating content ideas to choose from and develop.
Furthermore, easily convert extensive content into concise and engaging snippets suitable for instant social media consumption. Not only does Flick simplify content discovery and curation, but it also offers a user-friendly scheduling feature. Plan and schedule your posts ahead of time, ensuring a consistent and well-rounded social media presence.
Pricing – 7-day free trial, ￡11/month, ￡24/month pro plan, and ￡55/month agency plan.
8. Crayon
There are too many competitors and too less time to go through all of them and it’s also time-consuming and risky. You are prone to miss opportunities or undetected threats.
But with smart AI marketing tools like Crayon, you can sort through millions of data from sources across the web to help you gain a better competitive advantage. Crayon’s AI & machine learning integrations help track your competitors and separate important information from noise.
With the platform, that gathers, organizes, and amplifies crucial data, outsmarts the competition, and drives revenue growth.
Pricing – Offers custom pricing for competitive intelligence needs. Pricing is available upon request
9. Surfer SEO
Surfer SEO is a comprehensive SEO tool that helps website owners, digital marketers, and SEO professionals optimize their content to improve search engine rankings. It provides various tools and add-ons to analyze, audit, and optimize web pages for better visibility and higher organic traffic.
You can simply strategize, generate and customize your content creation and surpass your competitors in search rankings for specific keywords. Besides, it offers you to write and optimize content in any language and is not limited to just English.
The key features of Surfer SEO include content optimization, SERP analysis, keyword research, competitor analysis, plagiarism, and SEO audit. Overall, Surfer SEO is designed to help you optimize your content based on data-driven insights and best practices, ultimately improving your website’s visibility in search engine results and driving organic traffic.
Pricing – The Lite (basic) plan starts at $19 USD/month, billed annually and the Essential plan starts at $69 USD/month, billed annually.
10. Zapier
Zapier is a powerful automation tool designed to simplify workflows by connecting various web applications and services. It is a great AI marketing tool – it helps you to save time, stay organized, and accurately track marketing campaigns.
This tool allows you to seamlessly integrate your lead sources, ensuring they are well-organized and minimizing any potential data errors. Zapier streamlines the process and helps you maintain a laser focus on improving your conversion rates.
Creating automation on Zapier is a breeze, you don’t need any coding skills to get started. With a wide range of templates available, you can quickly set up your workflows and save time. Moreover, you have the flexibility to create branching workflows that are dependent on logical conditions you define, further enhancing the customization of your automated processes.
Pricing – Free plan available, Starter – $19.99 USD/month, billed annually, & $49 USD/month.
11. Synthesia
Synthesia AI revolutionizes content creation by harnessing the power of artificial intelligence (AI) to generate professional videos. With Synthesia, you no longer need extensive equipment, actors, or elaborate setups to create impactful videos. This AI marketing tool empowers you to replicate similar scenarios without any physical resources.
One remarkable feature of Synthesia is its versatility, offering over 140 AI avatars to represent diverse characters or even create your own digital twin AI avatar. The user-friendly interface makes it accessible for beginners and individuals with limited video editing skills.
Additionally, Synthesia enables swift video production in 120 different languages. It allows you to effortlessly convert text into voiceovers, saving valuable time and resources on editing and updates. If you’re working as part of a team, Synthesia facilitates collaboration, feedback gathering, and accelerates the overall production process.
Pricing – It offers a free demo video to create, ₹1,999/month billed monthly. Enterprise plans depend upon your organization’s needs and you can book a demo for it.
In A Nutshell,
Artificial Intelligence is no longer a distant concept but a crucial necessity, especially when it comes to marketing. In fact, in this vast digital landscape that is unstoppable, AI-marketing tools have become a necessity and not just a luxury. The significance of AI has prompted large companies to leverage AI for their marketing strategies.
As a business operating in a competitive market, it’s important to not be laggards but to stay ahead of the curve and embrace the latest trends. By adopting AI-powered tools, create a sustainable and forward-thinking brand that will stand the test of time.
Above all, most digital marketing AI tools have freemium versions available, allowing you to explore and try out various options. So, don’t hold back! Take the plunge and discover the immense potential of AI for your marketing efforts.
Also check out – Unveiling the Power of Asynchronous Work: A Guide to Success in 2023